WooCommerce review: Pros, Cons, and Pricing

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WooCommerce is one of the world’s most popular eCommerce platforms since it is really flexible and is easy to use and manage.

Technically, WooCommerce isn’t a CMS platform itself. It runs as a plugin on WordPress, so users will need to have WordPress on their site in order to install this platform.

However, if WooCommerce was a CMS platform, it would have 5.8 percent of marketshare, according to W3Techs. That is the percentage of all the websites in the world that use it.


  • WooCommerce is available as free software. However, you will need WooCommerce hosting and domain name to get started.
  • There are a lot of WooCommerce themes available, making it really easy for users to get their site looking exactly how they want.
  • WooCommerce has a lot of available extensions (known as WooCommerce plugins) that help you be able to add extra functionality to your site.
  • You can use WooCommerce to sell physical or digital products or even sell affiliate products via affiliate links.
  • WooCommerce allows you to fully manage your inventory, making it easy to keep track of what you have in stock.
  • WooCommerce comes with Stripe and PayPal payments by default. Users can also add any other payment methods through extensions and add-ons.


  • There are so many different options in WooCommerce, which can be a bit daunting for those who are new to setting up a website.
  • Technically, WooCommerce works with any WordPress theme, but users may want to stick with themes that are made specifically for WooCommerce for extended support.


  • WooCommerce plugin itself is free, but users may need to pay for extra plugins and extensions for their online store.
  • Users will also need to pay for a domain name as well as a web hosting account. Bluehost is a great web host to choose to use since they will install WooCommerce and the Storefront Theme for their sites.